Last April, I wrote a post called “Pre-judging a church based on the quality of its website.”
It was a confession of sorts but also a list of things I thought churches could do to make their websites instantly awesomer. (Spelling aside, not my strong suit.) I suggested things like:
1. Don’t make finding your location like navigating a labyrinth. (It kills me when your actual address is hidden under 19 levels of flash graphics and searching for it is like solving a rubik’s cube.)
2. Don’t use that font that makes it look like the letters are on fire. (I don’t know what that font is called, probably “Brimstone.” It’s not good.)
Months later, a would be sponsor of SCL called SiteOrganic approached me about helping churches radically simplify and improve the way they do their websites.
The question I always ask in situations like this is, “Would this service help my dad’s church?”
I don’t like recommending things I wouldn’t use. But, since I’m not a church, my criteria for things like SiteOrganic is to think about whether my dad’s church would benefit. As I’ve mentioned before, I grew up watching him try to make miracles out of a ridiculously small church budget. And in the last few years, I’ve really tried to encourage him about what it means to share the gospel online in his community of North Carolina. So I talked with SiteOrganic and here’s what I liked:
1. They are passionate about helping churches maximize online ministry budgets.
2. They actually have real, live staff members who are available to talk you through any web questions you have.
3. They make it incredibly easy for your staff to take care of daily/weekly updates.
4. They’re not just doing “billboard websites” that are pretty one or two-page experiences. They’re doing advanced features like sermon library management, podcasting, online giving, event registration and a million other things.
5. They’re geniuses at creating mobile-friendly sites and analytics and integrating with social sites and all the stuff that really matters right now in the online conversation.
So here’s my pitch: If you work at a church, check out SiteOrganic. I’d recommend them to my dad and his church and feel great about recommending them to you.
And if you don’t work at a church, I have one question I’d love for us to talk about today:
Question:
What’s one feature you’d love to see on your church’s website?