Writing

3 things publishers look for in new authors.

Writing July 13, 2011Comments

At the end of the Quitter Conference, we’re doing a writer’s Q&A. As I’ve started to think through that, a lot of ideas about writing and publishing have popped in my head.

I’ve written three books. I published Stuff Christians Like with Zondervan. I published Quitter and Gazelles, Baby Steps and 37 Other Things Dave Ramsey Taught Me about Debt, through Lampo Press, Dave Ramsey’s publishing house.

After talking with a half dozen publishers, I learned that they tend to ask 3 fairly consistent questions when they look at a proposal from a new author:

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Why don’t people read your blog?

Blogging/ Social Media/ Writing June 24, 2011Comments

Sometimes we like to complicate the answer to that question. When we look at our blogs and our traffic, we mystify the relationship between blog writer and blog reader.

But the answer to why people don’t read your blog is actually pretty simple. And it’s a question your readers would ask, if you gave them the opportunity. Here it is:

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The 5 steps to writing satire.

Writing June 15, 2011Comments

What is satire?

Let’s get that out of the way first.

Satire is just humor with a purpose.

That’s all. There’s no mystery involved. It’s not that complicated. Satire is a vehicle you use to take people somewhere.

How do you write it? Here are the 5 steps I use with my satire blog and book Stuff Christians Like:

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Why your web traffic might not matter.

Blogging/ Social Media/ Writing March 18, 2011Comments

When I help small businesses and individuals with social media, one of the first things they tell me is, “Our web traffic is horrible.”

And sometimes it is. Sometimes, something is broken and needs to be fixed. But more often than not, they’re just looking at the wrong number.

The problem is that we hear big web numbers like “Facebook has 300 million users,” and then we get depressed or overwhelmed at how small the traffic to our thing is. “I’m only having a 1,000 people visit my HVAC company website every month.” Or “I’ve only had 50 people on my personal blog this month. There are hundreds of millions of people online and I’ve got 50 visiting me each month.”

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